We help the world build better​

Since I joined the business as CEO in 2022, I’ve been committed to fostering a culture where our people are at the heart of everything we do. I make it a priority to visit all our global offices, so that all our colleagues are connected as one global team with our mission, vision and values. With more than 25 years of experience spanning mechanical engineering, robotics, sales, and healthcare, my diverse background gives me a unique perspective on leadership and innovation.

When I’m not meeting our amazing Hubexo colleagues all over the world, I love diving into British crime series, exploring classic hip-hop, and discovering new vegetarian dishes from around the world.

I’ve been with the business for more than 20 years, and during that time, I’ve been passionate about driving our commercial success in North East Europe. Sales and entrepreneurship are in my DNA, and I’m relentless in my pursuit of excellence and growth. My focus is on creating a vibrant, collaborative culture where our teams soar to new heights, and our customers achieve their goals. I’m also deeply committed to optimizing our go-to-market strategies, ensuring continuous improvement in our revenue drivers. 
 
Outside of work, I enjoy the simple pleasures of life with my family, and I like to stay active—whether it’s cycling, playing padel, or cheering on my favorite football teams: Brøndby, Barcelona and Liverpool.

Leading Hubexo’s North American operations since 2018, I’m all about growth, innovation, and creating a culture where our teams and customers thrive. With 28 years of experience in strategic business development, I’m passionate about harnessing fresh technology to empower our clients and expand our footprint. My goal? To cement Hubexo as the global leader in construction intelligence. I’m particularly driven by the opportunity to bring global solutions to entities that need them.  

When I’m not driving change, I share my life with my wife Sherry and our four amazing sons. I also enjoy finding inspiration in innovation—holding 14+ patents along the way.

At the helm of Hubexo’s UK & Ireland commercial teams, I ignite a passion for delivering unparalleled customer value. With 16 years of experience, I’m driven by a deep commitment to customer experience, innovation, and growth. My journey through sales, account management, and strategy has always centered on elevating the customer experience. Hubexo is more than just a workplace; it’s a community where we push boundaries and celebrate success together. My vision is to set new industry benchmarks and lead with a spirit of excellence.

Beyond work, you’ll find me paddleboarding or baking, depending on the weather. I also love exploring the UK’s south coast with my Goldendoodle, Ralph, or teaching myself new skills. 

Since joining Hubexo, I’ve brought a fresh perspective to our finance operations, pushing for growth, innovation, and sustainability. My career across healthcare, logistics, and FMCG has equipped me with the skills to challenge the status quo and support teams in achieving extraordinary results. I’m passionate about making every resource count and driving our mission forward. I’m also deeply committed to efficient resource use, ensuring that every decision supports our sustainability goals.

Outside of work, I’m an adventurer at heart and love being outside, whether it’s hiking through nature or exploring new places with my family.

As Chief Product Officer, I’m on a mission to revolutionize the construction industry with cutting-edge products that empower our customers to build smarter and more sustainably. My global journey—from engineering to top-level leadership—has shaped my passion for technology and innovation. I’m particularly focused on helping the construction ecosystem tackle its sustainability challenges, driving real, impactful change through our products. Hubexo offers a unique platform to make this vision a reality, and I’m excited to be part of it.  

Outside of work, I consider myself a collector of experiences; traveling, and anything science or fantasy related in books, movies, TV or video games. Being a father of two is also a great experience of course, mostly.

I’ve steered Hubexo’s growth across the dynamic Asia Pacific region, championing ambitious goals and innovative strategies. My journey through research, sales, and leadership fuels my passion for pushing boundaries and leading teams to success. I’m committed to creating a culture of collaboration, integrity, and breakthrough innovation. My role involves not only aligning with global objectives but also tailoring strategies to the unique cultural and market nuances of each country.  

Outside the office, I love exploring new destinations or relaxing on one of Australia’s stunning beaches. Cooking is another passion; it’s a creative outlet and a way to unwind, and provides  a setting for gathering friends and family around the table. I also love diving into a good book or podcast, with a particular fondness for crime thrillers.

As Chief Operating Officer, I lead our teams in Tech Delivery, Research and Technical Content, Solution Architecture, and Group IT, all in the pursuit of operational excellence. With 25 years of experience in IT leadership across the pharmaceutical and MedTech industries, I’m passionate about harnessing global talent to create state-of-the-art software solutions driven by deep customer insights. My goal is to combine our collective strengths to develop solutions that truly make a difference.

Outside of work, I enjoy quality time with my wife and three children, especially at our summer house on Öland. You might also find me running, skiing, or riding my motorcycle.

As Chief Strategy Officer, I’m at the forefront of Hubexo’s strategic direction, turning bold visions into reality through transformative growth initiatives. My background in B2B and B2G SaaS fuels my passion for driving innovation and leading the charge in the construction industry’s digital revolution. My goal is to position Hubexo as an unstoppable force globally. I’m particularly excited about the opportunity to consolidate our market presence and expand our solutions portfolio through strategic partnerships and acquisitions.  

Outside the office, you can find me sailing the seas, experimenting with Mediterranean cuisine, or sharpening my skills on the padel court.

With over 20 years of experience across multiple sectors, I’m leading the charge in creating exceptional colleague experiences at Hubexo. My mission is to attract and retain the best talent while championing a diverse, inclusive culture across our global footprint. I’ve always been drawn to roles where I could make an impact, and transitioning into the technology industry felt like a perfect fit. The fast-paced environment and opportunities for transformation in a global business like Hubexo continue to surprise and excite me, and I’m thrilled to be part of a team driving meaningful change, especially in creating more opportunities for women in the sector.

Outside of work, I’m passionate about strength training, food blogging, and outdoor adventures with my family.